In this article, we will address several key questions: Why did we choose to use cryptocurrency and start with USDT instead of USDC? How are our blockchain projects validated? And why did we establish three companies in different countries to streamline our operations?

In a Few Words About the MonShare by Meama

MonShare by Meama is a unit of Meama Beverage Company enabling it to invest in Meama products such as capsules, to-go cafes Meama Collects and self-service coffee vending machines Meama Droppers. As a product, MonShare by Meama is a Tron-based blockchain investment service, offering low risks and high returns up to 60%.

We tokenized Meama’s products, divided them into shares, and connected each share to NFT. Now, private investors can purchase NFT of any denomination — and receive passive income up to 60% annually.

Why MonShare by Meama Uses Crypto Instead of Fiat

At MonShare by Meama, cryptocurrency serves as a tool that allows investors to utilize their savings for passive income while enabling businesses to scale effectively.

Today, cryptocurrency is becoming a regulated currency, making such investments safer and more reliable:

• In the USA, crypto is partly regulated by The United States Securities and Exchange Commission, in accordance with the Securities Act, the Securities Exchange Act, and the Howey Test for securities classification.

Other authorities, such as the Commodity Futures Trading Commission (CFTC), the Financial Crimes Enforcement Network (FinCEN), and the Internal Revenue Service (IRS), also oversee various aspects of the crypto industry, including commodity trading, anti-money laundering compliance, and taxation.

Additionally, American Jurisdiction is based on precedents. According to most of these, crypto is considered a reliable currency. This is why numerous American states support the use of cryptocurrencies.

• In the European Union, cryptocurrency regulation is even stricter, governed by the Markets in Crypto Assets Regulation (MiCA). Currently, USDC is the only stablecoin officially supported under MiCA, having received approval as an electronic money token (EMT) issuer in the EU.

USDT is the First Stablecoin Integrated in MonShare by Meama. Why?

USDT is not regulated as USDC. Launching a crypto investment business based on USDC requires a license issued by MiCA, whereas USDT does not have the same regulatory requirements.

Due to MiCA regulations, European investors are officially limited to purchasing only USDC as a stablecoin. However, they can acquire it through decentralized crypto exchanges.

Furthermore, MiCA restricts companies located in Europe from conducting crypto investment business based on any cryptocurrencies except USDC.

This is not an issue for MonShare. Our management company is based outside of Europe, in the Emirates, providing us with additional benefits:

• Trusted and tax-friendly jurisdiction.
• Corporate tax rates ranging from 0% to 9% (depending on the free zone).
• Management of project ownership and investor-facing operations

However, the Next Step is to Integrate USDC into MonShare by Meama

Integrating USDC into MonShare by Meama is one of the upcoming steps in our roadmap. USDC is more trusted because this stablecoin regularly undergoes successful audits and is backed by real assets, information about which is transparently shared by Circle.

In contrast, USDT does not go through regular audits, and while it is backed by some assets, Tether does not disclose specifics. However, this does not render USDT unreliable, as Tether is a leading company in the crypto space.

To expand MonShare by Meama's reach, we plan to incorporate USDC, which will require us to obtain a license from MiCA CASP (Crypto‑Asset Service Provider).

Why We Started with Tron

We chose Tron blockchain because it has the highest number of USDT holders, and its ecosystem currently only supports crypto transfers.

In this context, MonShare by Meama is a unique product that enables crypto holders to leverage their savings for passive income.

In the future, to cater to other target audiences, we also plan to utilize Ethereum blockchain.

Why Investment in MonShare by Meama Projects Are Safe

The primary reason for the safety of our investments is that all our assets are backed by tokenized products or services from the real economy.

We have already tokenized Meama’s products, that’s why this investment project is backed by the real economy assets.

Meama imports high-quality coffee, tea, and other ingredients from around the world and produces two types of beverage capsules (multi and espresso), along with accessories such as cups, capsule containers, and beverage machines. One of their products, the Meama Versatile, won the Red Dot Design Award 2024, recognized for its innovative design that fits beautifully into any kitchen.

Although Meama is based in Georgia, the company plans to expand into the European market soon.

Among Meama's assets are:

• A beverage plant. This facility is not just a factory; it blends seamlessly into the surrounding landscape. Meama has created a unique space with a strong identity, much like their drinks. Designed by renowned Georgian architect Giorgi Khmaladze, the building was named the Best Workspace Worldwide by the Architizer A+ Awards, the largest architecture competition.

• A creative laboratory. Here, Meama's experts develop new flavors based on the best beverage practices, seasonal trends, and data from beverage associations and contests.

The result is a diverse range of product lines, including classic flavors for fans of strong espresso or lungo, unique variations with fruity or candy-like aftertastes, beverages for kids such as juices and non-alcoholic ciders, and a wellness line featuring coffee enriched with collagen and vitamins.

• Meama Droppers. These self-service coffee vending machines allow users to select capsules through the machine's interface or a mobile app. This product is tokenized and available for investment.

• Meama Collects. These to-go coffee shops, staffed by baristas, offer a wider selection of beverages and snacks. This product is also tokenized and available for investment.

Additionally, Meama makes an impact on the industry:

• Sustainability is a core part of Meama production philosophy. Meama capsules are made from carefully selected materials, designed not only for excellent taste but also for environmental responsibility. All plastics used in Meama capsules are recyclable.
• Meama develops beverage enthusiasts community. The Meama building houses both the production facility and the company’s head office, where they regularly host coffee tastings and master classes for customers there.

• The company contributes into beverage industry. In this inspiring atmosphere, Meama experts roast and grind coffee beans to the highest quality standards, resulting in the finest coffee blends. They also produce capsules for a variety of other beverages and products, including tea, non-alcoholic ciders, and add-ons. And the final argument that makes Meama the best choice for investment is deep data analytics.

MonShare by Meama sources data directly from the Meama CRM system, including prime costs of capsules and other products, sales volumes over any period, and statistics for each of Meama’s droppers. This allows us to accurately calculate the profitability of each investment.

Moreover, all CRM data is transferred to Pulse, our proprietary system, where it is processed and displayed through clear, intuitive dashboards. Each client receives access to Pulse, enabling them to track and monitor their investments.

How our Financial Model works

1. An investor buys NFTs (USDT/USDC).
2. MonShare by Meama collects crypto funds, converts them into fiat and sends them to the management company in Dubai.
3. The management company in Dubai invests in real-world projects, the first of which is located in Georgia.
4. The company in Georgia owns all the project’s real assets and provides related service.
5. Profits are returned to the Dubai company, which then distributes them to NFT holders

And there are details about each product available for investing now:

Meama Hazelnut Coffee capsules (available now)

The most popular flavor among Meama’s offerings. This flavor is a unique blend of Colombian and Brazilian coffee beans, enhanced with a mild hazelnut aroma.

• Meama Hazelnut Coffee Capsules are the most popular flavor among Meama’s offerings.
• The investment cycle is three months.
• Investors buy NFTs equivalent to a set of capsules.
• Meama sells these capsules through e-commerce.
• Since next month and till the end of cycle, investors receive their interest payment monthly.
• At the end of the cycle, Meama returns principals to investors.
• The return on investment is high: up to 20% per three months.

Meama Dropper

It’s an innovative vending coffee machine featuring a user-friendly interface, a variety of drink options, and advanced technological capabilities that maintain optimal brewing temperatures and keep the coffee fresh throughout the day.

• The investment cycle is three years.
• Investors buy NFTs equivalent to a Meama Dropper.
• Meama buys a dropper, operates it, and generates profits.
• Since next month and till the end of cycle, investors receive their interest payment monthly.
• At the end of the cycle, Meama offers investors buyback: investors can accept the offer or decline it and continue receiving interest payment.
• The return on investment is medium: up to 20% annually.

Meama Collect (coming soon)

To-go coffee shops staffed by skilled baristas, providing a wider selection of beverages and snacks. The business includes a well-developed infrastructure, featuring a loyalty program and a mobile app with 300,000 registered users.

• This type of investment is seasonal: the investment cycle lasts from spring to autumn, when Meama operates collects.
• Investors buy NFTs equivalent to a budget for equipment de-preservation and maintenance.
• Meama operates collects and generates profits.
• Since next month and till the end of cycle, investors receive their interest payment monthly.
• At the end of the cycle, Meama returns principals to investors.
• The return on investment is being calculated now

Our future plan includes tokenizing more Meama projects, for example, expanding into new markets or new product releases, and attracting new partners.
We invite them to go through our scoring process, after which we will connect them to our back office and analytics system, Pulse, which monitors all operations and purchases.